Brad Balduf brings more than two decades of sales leadership experience in the wireless communications industry to his role as Vice President of National Sales. Balduf is responsible for driving new business development in Parallel’s Telecommunications Infrastructure business unit through a nationwide team of sales professionals that are charged with engaging the wireless carriers’ local and regional decision-makers to secure tower build-to-suit and colocation orders.
Prior to joining Parallel Infrastructure, he served as American Tower Corporation’s Vice President of Strategic Accounts, leveraging his relationships with the wireless carriers and deep industry knowledge to develop master agreements with the national carriers.
He began his career with Ameritech Cellular and Paging in 1994 where he sold wireless service to Fortune 500 companies and secured their largest account, the Illinois Central Railroad. Upon joining American Tower Corporation in 1998, he led a coast-to-coast sales team to consistently overachieve tower build-to-suit development and colocation goals, and in that capacity established long-lasting and deep relationships with all major wireless carriers in both their local and corporate organizations.
Balduf holds a BS degree from DePaul University in Chicago.